About us Our team – our values
Sayang GmbH is a digital content marketing agency founded in 2020 that specialises in the strategic development and implementation of complex content marketing projects for large medium-sized companies, DAX-listed companies and institutions.
Our motto: Adding value through appreciation
From the outset, the founders of sayang.gmbh have consciously given it a strong set of values. Our motto, “Value creation with appreciation,” governs our interactions with customers, partners, and employees.
Karsten LohmeyerManaging Partner, FounderKarsten is one of the leading figures in the German digital scene, with more than 25 years of experience as a journalist and content marketer. Most recently, he was manager of a Telekom subsidiary and content marketing consultant for numerous medium-sized companies and corporations.
Stephan GoldmannManaging Partner, FounderStephan is a true multi-talent in digital content marketing: the former Burda editor-in-chief is not only a consultant to numerous satisfied clients, but also runs two successful publishing portals and is an award-winning self-publisher.
Julia KesselProcurator & Chief Operations OfficerOrganisational talent Julia supports our customers with her extensive expertise in project management, digital marketing and social media. Internally, we refer to Julia as our “Chief Happiness Officer” for good reason. Find out why.
Heike GalleryDirector Strategy & Consulting Heike is an expert in all aspects of digital communication. Before joining sayang.gmbh, she held management positions at companies such as T-Online, gutefrage.net, Zeit Online and Stern, where she played a key role in shaping their digital and social media strategies.
Melanie StalleicherProject Manager & Team AssistantMelanie is our right-hand woman as Head of Operations and also takes care of all the organisational tasks that arise in a completely remote content marketing agency.
Alina PetersenSenior Social Media und Content Marketing ManagerinThe trained communication designer is a multi-talented professional in the field of social media, where she applies her creative, graphic and content expertise across all relevant channels.
Charlotte SteinProject ManagerCharlotte strengthens the team in the area of project management and looks after our customers. She is also an expert in performance advertising.
Our global partners
Even favourites have favourites: our agency works with numerous partners and experts when it comes to producing special content formats (video, podcast, images, etc.) and providing special services such as search engine advertising, hosting and programming.
Partners and representative offices in Southeast Asia and the USA
representative office USA
Sandra Knauer
2355 Westwood Blvd. #1239
Los Angeles, CA 90064-2109
USA
Representative offices in Southeast Asia
Technologie, Multi-Language Content und International Ad Operations
Singapur
YOOSE Pte. Ltd.
19 Keppel Road, #03-07,
Singapore 089058
Vietnam
VyBase Limited
Area AB, 27B Nguyen Dinh Chieu Road,
Da Kao, District 1, Ho Chi Minh City
Our values
- We always treat our customers, partners and colleagues with respect.
- We work digitally in a network with the best minds around the world.
- We are drivers of innovation in digital content marketing and communication.
- We actively support our customers in the digital transformation of communication and marketing.
- We are consultants, sparring partners and collaborative implementers for our customers.
- We cultivate an active culture of error, in which mistakes are always seen as an opportunity for improvement.
- We know what we are talking about because we try everything ourselves – and we also say when we need to get to the bottom of things first.
- We always understand building up expertise among customers and employees as part of our mission.
- We also say no when we realise that an assignment does not correspond to our values.
